Marketing Calculators

Quick, client-side calculators for the numbers marketers check every day.

ROAS Calculator

Return on Ad Spend = Revenue ÷ Ad Spend

CPC Calculator

Cost Per Click = Total Cost ÷ Total Clicks

CTR Calculator

Click-Through Rate = (Clicks ÷ Impressions) × 100

Engagement Rate Calculator

Engagement Rate = (Likes + Comments + Shares) ÷ Followers × 100

CPM Calculator

Cost Per Mille = (Total Cost ÷ Impressions) × 1000

Conversion Rate Calculator

Conversion Rate = (Conversions ÷ Visitors) × 100